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| About Chiphomer |
| Chiphomer is a fabless IC design house with
main business in IC design, IC distribution and the related software
and hardware design service. The major investors of Chiphomer are
well-established international companies with semiconductor
background. |
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| Client Requirements
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| The brief to zdwx was to design a website
that web browsers would be able to find the right information about
company's products and latest news. In other words, the site had to
be simple and straightforward, assuming no particular computer
experience on most of the users. Therefore, the key to success is
customer acquisition and customer retention. |
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| The Challenges |
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In an online context, customer acquisition should have two
meanings. First, it may mean the use of the website to acquire new
customers for a company as qualified leads that can hopefully be
converted into sales. Second, it may mean encouraging existing
customers to engage in an online dialogue. For successfully
attracting the customers, it is a challenge for our website
designers to create the web pages in the way that not only pleasing
and aesthetic, but flexibility and efficiency of use. |
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| The Strategies and
Solutions |
| Content management tools to allow Chiphomer web
administrator to update various sections of the website
easily. |
| The whole website consists of only one design style, which
maintains the same graphical layout throughout operation and
the labels are concise and visible. |
| Marketing-oriented design. The website is deigned in a
professional, industry-oriented, user friendly style.
zdwx carefully selected the color of the website because
we think every color has a positive and negative set of
emotions associated with it. |
| Usability analysis and design. zdwx suggested our
client to set up magnetic and sticky relationship with
customers by providing the following service: visibility of
system status, consistency, error prevention, user control and
freedom, efficiency of use, feedback and help documentation,
and so on. | |
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| Any interest about
building your website now please contact 0086-0379-63921200 |
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